Ensure Brand Safety and Compliance
Full-team experimentation and innovation with no legal issues.
Extend brand and compliance standards outside the DAM
Govern content where it lives, with Aprimo’s new solution, Content Portfolio Management (CPM)
Advanced Digital Rights Management (DRM)
Creative freedom infringing on digital rights?
Apply granular rights data to define usage rights and access control. Auto-embedded content relationships ensure rights expire across all relevant assets.
Industry-Tuned Compliance
Want to avoid costly compliance violations?
Leverage industry-specific capabilities to ensure all content conforms with FINRA, MLR, FDA, and FedRAMP and more. Use AI to run compliance checks before submitting assets for human review.
AI Content Detection and Reviews
Difficult to track use of generative AI across the company?
Automatically detect any time AI models are used to create assets. Stamp the use of AI in asset metadata and trigger review workflows.
Enforce Brand Safety and Governance
Trouble with teams or agencies going off brand?
Allow or restrict content access to user groups or create rules for brand, legal, and copydesk reviews. Ensure every user has access to the exact amount of brand-approved content they need to be successful.
Kathy Greene
Business System Analyst, Citizens Bank
Reduced Legal Review Workload by 76%
“When an auditor asks for details about our checking campaign in a particular quarter, I can pull that information up and give them a clean list of all the activities.”
Matthew Cox
Marketing Strategy & Planning Manager, YBS
Unlocking Aprimo’s Full Potential: A Winning Partnership
“Aprimo has stringent controls in place that are far superior to the paper job process we had used. The quality of financial promotions has significantly improved, with no instances of unfair outcomes identified.”
Resources
Build Your DAM RFI in Minutes
Generate a tailored Digital Asset Management RFI based on your requirements, use case, and business goals. Generate RFI in Minutes
Librarian Agents Interactive Demo
See how Aprimo's Librarian Agents automatically generate rich, context-aware metadata. Start Demo
Take Control of Your Content Everywhere
See how Content Portfolio Management helps you discover, understand, and govern your content, wherever it lives. Explore Content Portfolio Management
October 22 | 12 PM EDT
Discover how AI-powered visual search helps teams find the right assets faster while improving discoverability, accountability, and transparency across your DAM. Register for Webinar
October 1 - 2 | New York, NY
Come see us at Henry Stewart DAM New York to discover how Agentic AI is helping teams streamline digital asset management and scale content operations. Book a Meeting
See Aprimo in Action
Experience how Aprimo connects planning, creation, review, governance, digital asset management, personalization, and analytics in one platform.